Creative Internet Marketing

Paying for online search engine submission is a waste of your business dollars.

After receiving countless B2B and B2C Emails and discount sales offers of $99.95 for Search Marketing Strategies and to have your site found in the various search engines, the marketing and advertising truth needs to be told. First off, if a web site is not found in the organic search engine results pages, no amount of paying for it will help get the website listed in the leading search engines.

What is the difference between organic search results and ad generated listings?

It should be noted that the organic or natural results from the search engines are generated from an automatic search algorithm that places web pages in an order from the top on down, and are not the paid advertising listings such as pay per click ads that can be found on the right and at the very top of most of the search engines results pages. It’s important to understand the difference between paid search engine marketing and organic search Internet marketing strategies. Anyone and any business can bid to have their ad show up in the pay per click online advertising areas, and this can be an effective part for your business advertising strategy, while still optimizing your website for readership and organic search results.

Search Engine Robots Seek Out Websites

How are websites found online? Sites are found by links in other Web sites, email links, and search engine visitors. Links from other websites will provide a trail to follow for the search robots. Additionally when visitors come to a site they also leave a path. Actually, the trail follows them. For example: when a person arrives at a website, the log files keep a record of the information from where they came from. This information is followed by computer robots. As these computer BOTs scan the Internet they recognize good links and identify broken links. The good links are then fed into the master search database. Another way in which a site is found is through a person following a link in an Email or simply typing in the URL or address into the search bar.

How to Submit Your Website to the Search Engines for Free

If a website is relatively new then submission to the leading search companies is a piece of cake. It takes no more than a couple of minutes and anyone can do it. It is a good idea to submit, but even if you do not submit the website, robot crawlers will most likely eventually get around and find your website at some point in time. Click here to submit a website to Google Search, Yahoo Search, and Microsoft Live Search submit. Don’t be fooled into paying for something that is free, even by some of the search engines themselves.

Do not get taken in by the E-mail flimflam artists in which they promise to submit to hundreds of search engines for a price. There are only a few key players (Google, Yahoo!, and Microsoft) in the world of Search Engines and the other search engines will find you anyways. What will happen, if you decide to submit to the hundreds of other engines, is you will be opening yourself up to a lot of free spam headed toward your email box.

Internet Security Privacy E Business Legal Ethical Intellectual Property Issues

Watch out also for the search engine data merging advertising scams. They promise you number one on all the major search engines for your keywords on all of their network sites. Find out the truth about these various e business legal and intellectual property issues, ethical marketing and advertising issues, & privacy and security concerns at the Search Engine Data Merging Keywords Advertising Scam.

Business Ethics And Other Important E Business Marketing Issues

If your site has been around longer and still not showing up in the search results, there could be a number of key factors involved. Everything from not addressing the keywords of your business properly in the website or in a highly competitive keyword area, not enough original content, not having the quality links back to your website, having an all graphics site (such as all Macromedia Flash website), framed sites with no content to be found, OR having had mistakes, ebusiness ethical snafus, or other items which have banned the site from the results.

Professional Web Services Internet Marketing Services

Contact Professional Web Services for a free Internet marketing site analysis today.

Permanent Link to This Post Above

Internet Marketing Time Tic - Tic - Tic : The Clock is Ticking
By: James A. Warholic

Time is an important consideration when marketing online.

The Clock is ticking and you are looking for important marketing information related to your business. After visiting various websites and scan reading the information available, you discover that you have just spent two hours on a project that could have been completed in ten minutes.

Why did it happen?

Typically, the people that manage the corporate websites have a difficult time getting to the point, or take for-granted that the reader knows everything that is required for disseminating the presented info. In marketing a B2B or B2C company online do not assume anything. Presenting a business in only one light, or at one level, does not provide the interaction necessary for promoting a business on the Web.

But, How Do You Do This When Time Is Of The Essence?

Get to the marketing point. Provide the most important information first. Give the reader what they are looking for in a succinct way.

Get to the Facts

Start with information that is most important to your visitor and tell it like it is. Concentrate on what the product or service is going to do for them. How does it save them money or make them more money? Or, how will the product or service make life better for them or their business. Forget the store front fluff at this point. There is only a short Internet marketing attention span so make sure to get to the B2B and B2C online facts.

Spotlight Your Company

Time to tell a little more information about your company. Tell about the benefits and advantages and how it relates to the subject at hand.

Provide Additional Information

If a person is truly interested in what is provided on a website they will investigate and read on. So, provide the most reliable info in a logical and efficient way, by including additional helpful links, articles, or technology subscriptions related to your company.

Call To Action

Understand that the Internet marketing process is typically more than a one time website visit before a visitor becomes a customer. It takes time to develop a customer. A potential client or customer has to get familiar with an individual or an organization, and build up a trust relationship with a company before they are willing to commit to a long term buyer/seller relationship. At each step of the way, it is important to provide call to action items, which include end-to-end and back-to-back solutions for your potential customers; and do it in a creative way with some marketing style.

See: Internet Marketing and Online Advertising

Find the solution for your business online. Start gaining more sales leads and new customers from a greater online brand presence for your company. For a free Internet marketing assessment and help in gaining new sales leads with your website, contact Professional Web Services today.

Permanent Link to This Post Above

By: James A. Warholic

Internet marketing website advice is running rampant on the Net.

People come up with all sorts of linking schemes, website keyword packing suggestions, and advice that is at best just a guess and at other times dangerous for anyone and any business that follows.

Website Contents: Thesis

I have always felt the most important item a website has to share is the content. I still firmly believe that this still has the highest value in any search algorithm. People talk about getting inbound and outbound links. Others offer advice that has not been tested and in fact gets themselves or their clients in trouble when they try it themselves.

This site is designed with lots of wild looking stuff, with a number of quality outbound links, but at its core is content. Content that is original and carefully thought out.

Marketers Keys To Online Success

1. One of the aspects of online marketing is keeping browsing fun for a company and your audience, and at the same time getting your point across. To accomplish this goal requires some creativity.
2. Impacting an audience on the Internet can be accomplished in the form of special graphics mixed in with Creative Copywriting.
3. Another is to have the site interact with your audience by providing additional information that would be helpful to those that wish to gain more in-depth information.

So consider carefully the advice you find online because following the wrong path could drop you at the end of the search line.

Reach Professional Web Services Internet marketing and online advertising help desk today.

Live from San Ramon Internet marketing and branding to the world.

Creative Marketing With Style!

Permanent Link to This Post Above